Charities Institute Ireland Fundraising Benchmarks 2026
Thank you for taking the time to fill in this survey, designed to collect and share benchmarking information on fundraising in the Irish non-profit sector. The survey should take about 15 minutes to complete if you have data to hand, but it does not have to be completed in one sitting. Questions are not mandatory, but we would appreciate you answering all questions to the best of your ability if possible.
The survey covers four areas:
Your organisation and your role
Fundraising performance and KPIs
The role of data and technology in fundraising at your organisation
The position and culture of fundraising in your organisation
Once you’re ready and have your data to hand, you’ll be able to complete the survey in one focused sitting. Progress will be automatically saved if you close the tab or lose connection. You will need to come back using the same browser and link, and you will be able to resume where you left off.
While your data will be linked to your name and organisation, this will only be visible to AAW Group and Charities Institute Ireland. All data will be reported in aggregate and no responses will be publicly linked with individual respondents or organisations.
What to Expect
Straightforward process: Questions are clearly structured and focused on key fundraising metrics. You can move through the survey at your own pace and we have used branching logic, so you will only answer questions relevant to you.
Confidential and secure: All responses are handled securely and reported only in aggregated, anonymised form.
Prepare Before You Start
To make the process as smooth as possible, we recommend downloading the survey questions in advance.
Download Larger Charities Survey - for those with more than £1 million annual income.
Reviewing them ahead of time will help you:
See exactly what information is being requested.
Gather any relevant data before you begin.
Complete the survey confidently and without interruption.
About AAW
The AAW Group (AAW) is a global consultancy and search practice with a highly distinguished track record in not-for-profit leadership.
AAW’s benchmarking services include developing a range of sector reviews and benchmarks, individual charity performance benchmarking and overall Fundraising Benchmarks in collaboration with the Chartered Institute of Fundraising.
AAW provides consultancy support for non-profits of all cause areas internationally. Since 2016 we have supported hundreds of charities and non-profits with fundraising, marketing and income generation reviews, strategy and major appeal development, developing and delivering organisational design, new market strategies, new product development and data, digital and technology support.