Income Generation & External Relations Reviews
The most holistic review your fundraising programme will ever have.
A forensic review of your programme
AAW’s Income Generation and Engagement Review is one of our core services that has been used by a who’s who of the sector. Organisations that have benefited range from some of the sector’s biggest names to ambitious, up-and-coming organisations looking to underpin their growth. The service is a testament to our expertise and commitment to excellence.
How does it work?
We conduct a forensic review of everything you have - from strategy documents, to your data and any external reporting (to name but a few). We analyse activity and performance, and benchmark against comparator organisations. We accompany this with in-depth interviews that engage with stakeholders across the board.
The outcomes
Our reviews delve into every aspect of your programme including:
Your strategy and KPIs.
Fundraising performance across all areas, channels, and departments.
Product performance.
Communications and marketing activity.
Resourcing, structures and culture.
Opportunities and risks to your programme.
Under the leadership of industry expert Tobin Aldrich and supported by the very highest level of senior consultants, we ensure that your review will transcend a mere evaluation. It will become a real catalyst for your senior leaders to strategise, innovate, and enhance your programme, and ensure you meet your objectives.
To understand more about how an Income Generation and Engagement Review can help your organisation, please get in touch today.
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Income generation & external engagement reviews
A deep dive into your income and engagement generation activity looking across all fundraising, marketing and comms streams, typically over 5+ years.
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Strategy development & implementation
Using our INSPIRE & IGNITE workshop approach, AAW enables you to create a strategy that is owned by the organisation, resilient and flexible to adapt.
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Digital strategy, resource and operation reviews
Where most digital agencies focus on tactics, we are uniquely placed to take a holistic review across the entire digital ecosystem from culture, strategy and resourcing to technology stacks and campaign execution.
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Data strategy, technology & CRM
In a data-driven future, your data strategy provides a clear vision of how data will drive the wider organisational strategy. AAW will help you align priorities, resources, and roadmaps.
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Feasibility & new markets studies
AAW provides you with the confidence to start working on the big plan, safe in the knowledge that the thinking and maths behind the investment and projected return is robust.
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Philanthropy & corporate partnerships
From developing multi-million dollar major giving strategies to new business pipeline development, we can cover all spectrums.